Sometimes the hardest thing for a marketer to figure out is where to go next, what to do next, how to spend the next dollar. It becomes an endless tug-of-war between doing the quick and easy idea (like setting up the Facebook page) versus achieving part of a long-term goal (like writing a book).
Or, you may find yourself swinging between all internet advertising or too much print advertising. Finding a balance in marketing is just as important as balance in any aspect of life.
But then, how do you create your priorities?
In the end, it’s all about a well-managed to-do list. Fortunately, Charley Mann and Mike Knetemann are attacking that to-do list with you. While they can’t do the tasks for you, they do have advice on how to order those tasks for efficiency.
In addition to your own list of things to do, pour yourself a nice porter or stout to enjoy with this week’s Make Marketing Happen podcast.
- Subscribe on iTunes! The podcast will be downloaded automatically to your iTunes account each week for easy listening. You can always come back to the site and click on the podcast icon in the right menu bar to subscribe as well.
- Direct download. Click the link and you’ve got the episode on your computer. Come back each week for the next episode. (If you’re having trouble downloading it, right-click on the link and select “Save File As” or other similar command.)
- Listen on the site. Just click play on the player below to listen to the podcast right here on the site.