The magnificent Twitterverse can be both a blessing and a nightmare to marketers. It provides a forum to interact one-on-one with the swath of potential customers, clients and/or patients. You can attack customer service issues quickly, and you are able to stream out links to your business.
On the flip side, you have yet ANOTHER network you must manage. It can be time-consuming and monitoring the R.O.I. can be spotty more often than not. You’ll pull out your hair trying to figure out the best formula for success on the service.
So, with all of those fun thoughts on your mind, Charley Mann and Mike Knetemann are here to provide you with needed insight to both get started on and increase your presence on Twitter. Start reading up about hashtags and direct messages, because we’ve got all kinds of information for you.
Now, grab yourself some guacamole and lime-flavored tortilla chips to enjoy with this episode of the Make Marketing Happen podcast.
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