Anyone who has used a computer in its modern format owes a great deal of debt to Steve Jobs. Marketers around the world also looked up to Jobs for his straightforward, consistent marketing messages that combined the values of small business marketing messages with broad spectrum reach.
Jimmy and Charley share their thoughts on the recently deceased genius and how he affected the technology and marketing worlds.
Then, it’s time for a nice talk on gathering and implementing customer feedback in your business. Have you given your customers a voice? Does their feedback actually affect the way you do business? Are you missing out on great ideas by ignoring the masses? There are plenty of questions to be answered when it comes to customer feedback.
Plus, there are lessons to be learned from the release of the Facebook iPad app and Netflix’s decision to scrap the division of the company into two entities – Netflix for streaming and Qwikster for DVD-by-mail.
This week’s Make Marketing Happen podcast is best enjoyed with your MacBook, MacBook Pro, MacBook Air, iPod, iPhone (all versions), iPad (1 or 2), iMac, iBook, Apple (I, II or III)…
As always, coming to you three ways:
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